Adelaide’s Finest helps charity with home brand

Adelaide’s Finest are putting their support behind Catherine House Crisis Accommodation Service by donating part proceeds from the sale of their home brand products.

At Adelaide’s Finest they are putting their support behind Catherine House Crisis Accommodation Service by donating part proceeds from the sale of every single Community Co grocery product.

Catherine House provides life-changing crisis accommodation and support services for an alarming number of women now experiencing homelessness.

Community Co is Adelaide’s Finest home brand. They offer hundreds of quality products giving customers another way to buy the best on a budget.

The funds raised from the Community Co product sales at Pasadena will go directly to the accommodation service. It costs $152 a night to support a woman at Catherine House and Catherine House Philanthropy and Engagement Manager Jaylee Cooper says every dollar counts.

Jaylee says the charity – which has seen a staggering 45% increase in demand  – does far more than offer 24/7 safe accommodation.

It also brings in external services including a GP, Centrelink, legal support and financial counselling to help women rebuild their life while also helping find them permanent housing. “We are a very holistic in our approach. People ask what’s different about Catherine House, and I say “We are so much more than just a bed and a meal”.

Women are the fastest-growing cohort of homeless Australians and seek help from Catherine House for myriad reasons including domestic and family violence or mental illness.

More recently, the rapid increase in cost of living and the lack of affordable housing contributes to homelessness. “The demand is so high. We’re now supporting 54 women on a nightly basis. The wait list is 8 to 12 weeks minimum to get into Catherine House and there are up to 60 women on the wait list at any one time,” she says.

Jaylee says it costs $1.2 million per year to run the crisis accommodation service. The charity receives $500,000 from the State Government and the rest, about $700,000, is made up of donations, events and fundraising appeals.

“We have a big shortfall to simply open the doors. It’s a lot, and that’s why we are so grateful for every little bit of help we receive,” she says.

The funds raised through Adelaide’s Finest home brand goes directly to helping Catherine House support these women in need.

Adelaide’s Finest Supermarket

Frewville & Pasadena


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